% ΔRΔBICΔ has come a long way since founder Kenneth Shoji established its flagship store in the ancient city of Kyoto in 2014. Supported by franchise partners worldwide, % ΔRΔBICΔ is now the fastest-growing specialty coffee brand in the world. With locations all over the world and a long list of % ΔRΔBICΔ branches in new countries to open over the next few years, everyone will soon be able to enjoy % ΔRΔBICΔ wherever, whenever!

In its brief history, % ΔRΔBICΔ has fostered a passionate and enthusiastic global following who share a love of timeless elegant design and quality bespoke coffee. The % ΔRΔBICΔ brand had a simple beginning rooted in the quest for the purity of a perfect cup, but the desire to pursue excellence at every turn has enabled customers and baristas worldwide to “See the World through Coffee.”

SOHO signed the master franchise agreement with % ΔRΔBICΔ for five international markets including France, Germany, Portugal, The Netherlands, and Jordan.